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The Design Process – your carpet from inspiration to delivery…

Every Deirdre Dyson carpet or rug is by its nature unique.

HARELQUIN hand knotted wool and silk rug from this years Plumage Rug Collection

As an entirely bespoke product, no two designs will ever be exactly the same, whether hand knotted or gun tufted, Deirdre’s carpets are made to last and the ancient processes involved in their manufacture take time.

Each year Deirdre creates a new themed rug collection, but these designs are just the starting point, Deirdre Dyson rugs are infinitely customisable – colours, size, composition and the design itself can all be altered to suit a client’s exact requirements.

Whether Deirdre’s colour choices are perfect for your scheme or if you want to create your custom version of a rug design, the process remains the same and the result is a luxurious, heirloom quality rug or carpet of your own.

THE CREATION OF A COLLECTION:

Deirdre colouring her initial sketch for her CORAL rug design

Deirdre’s carpets begin with a simple, hand coloured, pencil drawing.

Over the year’s Deirdre has sought inspiration in nature, the sky, sea and shoreline, stones, flowers, leaves and trees to the abstract – geometric and organic forms or the refraction of light.

Deirdre has complete creative control over every design in her annual rug collections.

Working with her Designer Nichola to digitise the design, together they refine it if necessary and add Deirdre’s carefully selected colours to precisely match her vision for that rug.

Colour is of course key. Deirdre selects from over 5,000 colour poms in wool and silk – her ‘paint box’.

Some of the 5,000 wool and silk poms from which Deirdre selects the colourways for each collection rug

This is a considered process, where the colours are observed in different lights and times of day to accurately reflect their relationship with each other and realise Deirdre’s concept perfectly.

Deirdre’s eye for colour is fundamental – as a Fine Artist she has both the innate skill and technical knowledge to find just the right juxtaposition of colours or the perfect tones to create an intricate colour grade (the subtle change of colour from dark to light as seen in rug designs such as EAGLE pictured below)

Detail of grading on Deirdre Dyson’s EAGLE hand knotted rug

Digitally colour matching Deirdre’s pom selection is a highly skilled task, Nichola has worked with Deirdre for almost twenty years and no amount of technology can mimic her colour matching abilities, which again can take days to refine, dependant on the hours of daylight available and how the colours appear in different lights, both on screen and in print.

Nichola’s accurate digital versions of the rug designs are stored for future adaptation and exact colour-perfect print versions are approved by Deirdre (or a client) before manufacture.

MANUFACTURE:

Once the design is finished to Deirdre’s exacting standard, it is sent to our trusted weavers in Nepal or, if gun tufted in 100% wool, to our manufacturers in Yorkshire.

We have long standing relationships with both and Deirdre has a strong, personal rapport with each. Communicating new design ideas involves close discussions regarding the technical elements involved.

The gun tufting process which uses 100% wool and is suitable for some designs.

Gun tufting is by far the quicker option (though no less careful and considered) and generally the suggested method of production for commercial projects or areas with higher footfall.

Given the limitations of tufting however, not all designs are suitable for this type of manufacture.

As with hand knotting quality control is paramount, with colour meticulously matched and designs executed to millimetre perfection.

HAND KNOTTING:

However, Deirdre Dyson is primarily known for her hand knotted rugs and has built her brand’s reputation on their luxurious quality.

The vast majority of bespoke rugs and all collection carpets are hand knotted by our weavers in Nepal using traditional techniques which are indigenous to the area and have been passed down through the generations.

Hand knotting creates a dense, luxurious pile but allows for the finest of detail and subtle colour transitions which are impossible to replicate by machine.

The art of hand knotting not only takes skill and patience, it involves age old techniques and tools which have remained unchanged over centuries.

One of our skilled weavers at work.

Climate is crucial to the process, as heat and sunshine is essential; from fixing dyes to drying and stretching the finished carpet, therefore the Monsoon season from June to August prolongs production time.

Additionally, weavers observe religious holidays and don’t work during these periods (particularly in January and February)  Ultimately these carpets are intrinsically linked with Nepalese traditions and the Nepalese way of life.

Deirdre Dyson is a long-time partner of Goodweave ensuring no child labour is involved in rug making and that the highest level of work practices and standards are maintained for weavers and their families.

DYEING:

All Deirdre’s chosen colours are colour matched exactly, amazingly this is all done by the highly skilled dye master by eye.

Raw yarn being dyed to exactly the right shade.

The dye master mixes scrupulously measured quantities of pigments to create accurate dyes.  The hand carded Tibetan wool and Chinese silk is then turned by hand in vats of the dye until precisely the right shade is achieved.

The dyed yarn is then allowed to dry naturally.  As it dries the heat of the sun fixes the dye which is then spun by hand to the correct ply and thickness.

Dyed yarn drying in the sun.

MAPPING:

Meanwhile, exact mapping of the design has taken place to create a template which hangs above the loom from which the weavers work.

This intricate graph carefully maps the position of every knot and colour change within the design, all painstakingly reproduced from Deirdre’s original and replicated by the weavers by eye.

WEAVING:

The hand knotting process itself is incredible to watch, the speed and dexterity of our weavers is truly astonishing, especially where there are complex grades (such as SEA WASH  pictured on the loom below) or intricately detailed carpets with fine lines (such as PLUMES)

Deirdre Dyson’s SEAWASH rug on the loom

The weaver’s create knots on the vertical ‘warp’ threads using a metal rod, an incredible 100 knots fit the area of a postage stamp which gives an indication of the intricacy involved.

Once a row is complete it is hammered tightly on to the row below and the yarn is cut to create a rough pile.

FINISHING:

When weaving is complete, each carpet is carefully washed, stretched and dried in the open air then precisely trimmed by hand to the correct pile height.

The fascinating and intricate carving process then takes place, where specific design elements are carefully clipped around to create definition.

Finally, the carpet is bound around the edges with matching yarn and our leather Deirdre Dyson label is attached.

Deirdre Dyson Exclusive Carpets and Rugs Label

Once approved, the carpet is then ready for packing and shipping back to our gallery in London.

A standard size rug will take approximately 14-16 weeks to complete from artwork sign off – with the production time rising depending on size and complexity of design.

Each element in the creation of your rug involves skill and a level of precision which cannot be rushed, this is ultimately an artisan process assisted by technology but not necessarily expedited by it.

The crucial elements of rug design and making are slow and considered and stand out in our world of mass production and instant gratification, the wait is worth it and the result is of the highest quality and designed to last a lifetime.

 


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SAVE THE DATE! Chelsea Design Quarter Summer Street Party Thursday 6th June

Join us together with participating Chelsea Design Quarter members to celebrate Summer and all that our interiors oasis has to offer on Thursday 6th June.

Chelsea Design Quarter was established to showcase the eclectic range of interiors showrooms in our corner of South West London, which includes some of the foremost contemporary design brands, a one stop shop for the very best in interior design.

From our luxury bespoke rugs, to high end bathrooms (Drummonds, Catchpole & Rye, West One and Waterworks)  lighting and lighting design (Christopher Wray and John Cullen Lighting) high end tiles (Reed Harris and Bert & May) furniture by Tom Faulkner, George Smith, And So To Bed and Go Modern and antiques at Guinevere and Talisman there truly is something for everyone amongst these designer brands.

The CDQ Summer Street Party has become a highly anticipated annual event and the highlight of CDQ’s event calendar.

The festivities start at 6pm and expect drinks, nibbles, street performers and in store events from partner showroom and galleries from Roca at the bottom of Lots Road all the way to Talisman at the Fulham end of the Kings Road with the core of the party happening from the ‘bridge to the bend’ of Kings Road.

Keep an eye on both our and CDQs social media channels for more details of partner events and we hope to see you at 554 Kings Road to have a glass and view, touch and feel Deirdre’s luxury rug designs in all their glory!

 


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Edison’s Picks from Maison & Objet Hall 8

We love to report back on favourite spots and trends from interiors exhibitions, especially Maison & Objet Paris.

We’ve been regular exhibitors at Maison every January for the past five years launching Deirdre’s new rug collections.

This year we’re showcasing neighbouring stands at our new location in Hall 8, the ‘Forever Signature’ Hall, which featured an array of high-end furniture, china and bedlinen brands.

Edison captured some of the things which caught his eye over the five days.

Practical and Beautiful. The superbly tactile, curves of hand-turned walnut in the sculptural VERTIGO coat hook by Nomon designed by Stefano Bigi 

Murano glass brought bang up to date with bold detail and vibrant colours on the Carlo Moretti stand.

Incredible matt black glass vases by Guaxs

The trippy perfection of the Emanuel Ungaro Home stand.

Created by the perfect combination of color, energy and shape, Souk mirrors reflect the influences of overwhelming and visually fascinating Souk markets in northern Africa with its vibrant fringes and earthy colors resembling typical macramé techniques, spotted on the Dooq stand.

Fun gin bottles on the Sieger by Furstenberg stand who employed a Mixologist to create delightful cocktails in their wonderful crystal!

Brand new colour variations and a different take on cut glass in these lamps by Vista Alegre

 


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OUR SALE CONTINUES

Sales may have ended on the high street but we always have greatly discounted ex-display carpets available to purchase immediately.

Keep an eye on the Sample Sale section of our website, once these designs are gone they are gone so take advantage of snapping up an heirloom quality rug at a bargain price!

Full ex-display catalogue here

Some recent additions below.

CARNIVAL – Hand knotted in wool & silk
1.7 x 2.35m
RRP: £4314.60
SALE: £1725.84 (60%)
WINDSWEPT runner – Hand knotted in wool & silk.
1.2 x 2.5m
RRP: £3240.00
SALE: £1944.00 (40%)
SCATTER
1.7 × 2.35m
Hand knotted graded wool
with silk
RRP: £5273.40
SALE: £3164.04 (40%)
Remember all ex-display are strictly Non-Refundable and ‘sold as seen’. As these carpets are heavily discounted, delivery is charged separately on all sale carpets (a one off charge of £25 per carpet within the M25)
All Prices Inclusive of VAT.

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SAVE THE DATE!

It’s that time of the year again Chelsea Design Quarter‘s (CDQ) annual Summer Street Party takes place on Thursday 7th June between 6-9pm.

The hub of the party runs from Lots Road to Kings Road (Fulham Broadway end) and all participating showrooms will be open late.

Enjoy street food and entertainment and soak up the atmosphere whilst you browse the wide variety of interiors businesses the area has to offer.

We’ll be offering guests a glass of Champagne whilst you browse the gallery and the chance to win a unique box set of 3D printed leaves designed by Architect Timothy Hatton in our prize draw.

These wonderful 3D printed leaves were originally produced for Tim Hatton’s Human Nature installation at Aqua Shard in December 2016, to enter simply pop your business card in the bowl in our gallery and one lucky winner will be drawn at random.

CDQ has over 30 member showrooms covering rugs and lighting, fabrics and furniture, kitchens and bathrooms, antiques and collectibles, prints and paintings and bespoke galore. Classic and traditional sit cheek by jowl with contemporary and modern – the Summer Street Party is the ideal time to explore this interiors enclave!

Follow @ChelseaQuarter for more information.


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DEIRDRE DYSON IN CONVERSATION – FULLY BOOKED!

Deirdre’s conversation with Tom Faulkner and Maurizio Pellizzoni moderated by Barbara Chandler is now sold out but to be added to the wait list please contact Elektra@TomFaulkner.co.uk

Other Chelsea Design Quarter Springtime Sessions Talks do still have available places, see the CDQ website for details.

 

 


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CELEBRATORY EVENING AT THE GALLERY

Deirdre recently welcomed clients and friends of the company to celebrate this year’s HORIZONS carpet collection.

Guests were treated to spectacular canapes and mocktails by Bubblefood together with champagne and exclusive wines from the Dyson vineyard, whilst flower arrangements created by Amie Bone and inspired by the collection decorated the gallery.

 

 

 


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Lady Dyson ‘In Conversation’ for CDQ Springtime Sessions

Deirdre is delighted to take part in the first Chelsea Design Quarter CDQ Springtime Sessions in association with the British Institute of Interior Design

Deirdre will be in conversation with Tom Faulkner and Interior Designer Maurizio Pellizzoni moderated by Interiors Journalist Barbara Chandler with the theme, ‘Love It or Hate It: Instagram for Interiors’

With Instagram changing the interiors landscape and three very differing perspectives it’s sure to make for an interesting debate!

The talk on 26th April will close the three-day event and takes place at Tom’s Lots Road Gallery.

The conversation will be followed by drinks and canapes but numbers are strictly limited and places will be on a first come first served basis. To RSVP contact elektra@tomfaulkner.co.uk

For details of other sessions see http://www.chelseadesignquarter.co.uk/…/chelsea-design-qua…/


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Introducing Chris – Trade Sales Manager

We’re delighted Chris has joined the team here at Deirdre Dyson heading up Trade Sales.

Chris has thrived on creating positive working relationships with both clients and colleagues his entire career – whether managing large enterprises in the high street or latterly smaller, high-end interiors brands in the Chelsea Design Quarter.

Chris not only brings a background in interior and product design but is an award-winning stylist of luxury events and exhibitions, this eye for design coupled with a natural charm and wit makes him the ideal representative for Deirdre Dyson in the UK and beyond.

We had a few questions for Chris:

You’ve been here just over a month Chris, how have you found it?

Settling in nicely and thoroughly enjoying my new position. Apart from the team making me very welcome, the gallery is a place that feels very special. It displays the artwork with maximum effect and easy to view thanks to the sliding walls system. I have also been amazed at the choice of colours available (over 5000). Offering such a bespoke service allows clients to match very specific colours when required.

From the choice of Deirdre Dyson designs, is there a particular favourite that you have and if so, why?

The more I look at Deirdre’s designs, the more I appreciate them but SKYSCAPE from our new Horizons Collection is a definite favourite. The soft, gentle shapes and subtly graded colour palette, creates a wonderful dreamlike appeal.

As a member of CDQ, is there a particular company or showroom within the vicinity that you like or would recommend to others?

I have been a fan of our neighbouring showroom, Haute Deco long before I was working in CDQ. They have an outstanding collection of unusual and beautiful drawer and door hardware. Their designs can transform virtually any piece of furniture or door into a very special piece.